Programmatic Campaign Manager

  • Company:
    Headway
  • Location:
  • Salary:
    negotiable / month
  • Job type:
    Full-Time
  • Posted:
    11 hours ago
  • Category:
    General

Our incredibly multicultural and friendly team has proven itself as a major player in the mobile advertising landscape. To help us maintain our strong position in the industry, our Programmatic business unit is looking for a Programmatic Campaign Manager to be in charge of the media-buying activity through our in-house Mobile 1st DSP for various clients such as Mobile agencies, Mobile App developers and different brands.

Your tasks and responsibilities:

+ Manage and monitor programmatic campaigns’ performance on a regular basis, striving to consistently refine tactics and produce exceptional results for our CPM, CPC, CPI and CPA campaigns

+ Responsible for programmatic performance arbitrage, real-time bidding, data analysis and campaign optimizations

+ Source, test and filter out the best placements and services to work and integrate with for a successful programmatic buying experience whilst reaching client?s KPIs (negotiation of PMP deals)

+ Provide regular reports (weekly, monthly and quarterly) to the Client Services and to the Board teams with goals, performance and insights

+ Mediabuying on DSP’s like Smadex & Mediamath

Skills and requirements:

+ 1 year of experience in programmatic media-buying within the Mobile Advertising industry is mandatory

+ Master’s Degree in Business Administration, Business Managament, Digital Marketing or similar is preferred

+ Excellent communication skills in English both written and spoken is mandatory

+ Experience with MediaMath and/or Smadex platforms will be a plus

+ Strong analytical skills with the ability to analyze key metrics to optimize campaigns and meet client?s KPIs

+ Excellent command of Microsoft Excel

+ Ability to adapt and adjust to regular changes in priorities and focus based on campaigns’ performance